Zachs said:Haidut, not sure how transparent you want to be but can you discuss the pricing of your supplements, namely the mark up? I'm just curious because I notice a trend of $20 for 2oz (30 day supply or less for most?) Instead of a price based on ingredients.
Thanks!
The facility we use to bottle the supplements, the labor cost, the prices of bottles, and the organic fillers (olive oil, coconut oil, vitamin E, ethanol) make the bulk of the cost. Since these are largely the same across the various supplements I decided to keep the cost flat for simplicity. StressNon is the only supplement where the actual raw material (pregnenolone) is significantly more expensive as a ratio of the total cost, so the supplement is also more expensive. Also, I did a survey almost a year ago and most people stated that the price of $20 a month is the sweet spot for them.