This is disturbing and my overactive imagination could go a thousand different directions as to how they might want to utilize this data and none of them are good . But my calmer mind tells me to wait and see on this one, there is nothing that can be done to remedy this at this point in time.
I have to take some comfort in the fact that the amount of data being collected on we the people is so vast that the irrelevant things will fall by the wayside by other more irrelevant information.
But thanks for making us aware of this @Peatress